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UX/UI Designer
June 2022
Recap from Project 1
Welcome to part 2 of our capstone project for Artist Supply Station. If you viewed project 1, feel free to skip down to the process part as that's the only different part!
If you didn't view part 1, then feel free to read everything!
Hope you enjoy, Lowgan
Overview
This is a fictional app that I and 4 other group members have created using the UX design process.
Within this project, we were given the task of coming up with our app and taking all the steps of the Design Process we found necessary to help us on our journey of creating a functioning app.
Within this project, we all participated in each step of the process and all had varying ideas and suggestions, along with our user interviews and insights helped us.
Welcome to Artist Supply Station part 2.
Problem Statement
"Hobbyist artists and crafters need a way to acquire affordable resources and offload old or used ones, because art supplies are too expensive and hobbyists have limited storage space"
Users and Audience
For our app, our primary target users and audience are artists and hobbyists that don't want to spend the money or don't have the income to buy brand new supplies. Another user could be someone who doesn't want to take the risk of buying expensive supplies for a craft or piece of art.
The main idea behind the app was that users could trade excess or unwanted art or hobby supplies with each other. The app is designed to be a complete bartering or trading system so that now monetary transactions are involved.
Roles and Responsibilities
For this project, we were paired in a group by our professor. Our group of 5, myself (Lowgan) Madeline, Yue Lie, Krishna, and Sukriti all decided to work on every portion of the project together so that we would have experience using our skills in the design process.
For the majority of our projects and process, all of us participate in brainstorming, ideation, creation, and development. Which helped us all stay on the same page and have clear communication between the group.
Constraints
Some constraints of this project are:
- Each member has a different approach to our problem
- Creating a valuable app that could get users and keep them using it
- Completing all the steps we find necessary to get the results and information we want.
The Process - User Flow (updated)
Although we had a user flow in part 1 of our project, we decided based on our research and user interviews that we needed to update our flow to be more accurate and represent the needs of the user.
The Process - Task Flows
For our task flows, we created what we found would be most useful for the user and each "task" they had to complete to get full use of the product. We tested these flows later in part 2.
The Process - Medium Fidelity for iPhone
Here is our medium-fidelity prototype for the app that we got user testing on. For this portion, I helped with the prototyping and making sure the flow was correct while another group member created the layout.
The Process - Medium Fidelity for IOS Tablet
Here is our medium-fidelity prototype for the app that we got user testing on. For this portion, I helped with the prototyping and making sure the flow was correct while another group member created the layout.
The Process - User Testing Insights
After creating our Medium-Fidelity prototypes we went ahead and got some user testing. This helped us by giving us insights to what they liked and disliked and some extra recommendations.
User Likes
- Icons are informative and intuitive
- Good that the plus button on the nav bar for adding a listing is front and center
- Likes the personalization of the homepage (Says Welcome XXXX)
User dislikes
- User testing showed that the "trades" sections is confusing. Twice users tried to go to "offers" to find offers on their items; we currently have that feature nested under "your listings"
- Not having images, many users found it hard to understand what they were looking at.
- Having "pending" and "Completed" trades in the same section was confusing.
User Recommendations
- We also heard that the screen showing the list of offers on items required too much scrolling (the cards are too big). They wanted to see a snapshot of all their offers.
The Process - Branding
After our User testing and insights, we all pitched in and created our own variation of branding for our High Fidelity mockup. Here is what I contributed for our apps branding.
Colours
Typefaces
Logos
Outcomes, Results and Conclusion
For our outcomes, results, and conclusions we all came to the agreement that.
What worked:
- We had efficient task distribution
- Team communication and investment
What we could improve on
- Should have done user testing earlier so that we could have applied feedback sooner
Next Steps
- Applying User insights to part 3 and testing again
- Solidifying our brand guidelines
- Testing High-Fil Prototype.
If you would like to see the full project, please download the PDF!
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